After the top notch article on migrating to Universal Analytics using Google Tag Manager, we got some feedback from you that some background on what tags and tag management are would be helpful. We heard you and we’re here to demystify site tags and how to
2018-09-27
Being a digital marketer, you keep hearing about CTR and also know that it holds utmost importance in digital marketing especially when it comes to PPC. Click Through Rate often abbreviated as CTR is a metric that measures the number of clicks received on
2018-09-27
Digital Marketing Think at least part of content-marketing success depends on luck? While you could be partially right, the most experienced industry experts rely on more than just good fortune — they possess just the right combination of big-picture vision
2018-09-26
Local SEO, and SEO in general, is a tough game. One minute you’re ranking number one with your Google My Business listing for your top keyword + city, the next minute, Google changes the number of listings they show in the local pack from seven to three and
2018-09-26
In order to be a digital marketing success, you must understand how to build your online presence. Why does that matter? Without a good presence, it’s difficult toprepare your prospects for a sales pitch. After putting hours of hard work into building an
2018-09-26
Getting Honest Feedback From Your Team Don't let anyone convince you otherwise -- achieving an open and (candidly) honest environment takes time. Image credit: Thomas Barwick | Getty Images June 6, 2017 Reader Resource Apply now to be an
2018-09-26
The key to getting repeat e-commerce customers might be a friendly policy and process for accepting returned items. According to a recent survey conducted by the e-commerce management platform Narvar, 95 percent of online shoppers polled said they would shop
2018-09-25
Mental Health Providers Urgent Care Clinics Good reviews led me to Mod Girl Marketing. Mandy and her team developed a digital marketing strategy that fit my budget and implemented a plan to help immediately boost my online presence. I’m finally able to
2018-09-25
Jerry Dischler Vice President, Product Management, AdWords, Google, @jdischler Jerry Dischler is Vice President of Product Management for AdWords. In this role, Jerry leads the product management and innovation efforts for search ads. Previously, Jerry served
2018-09-25
