In a recent marketing report, Deloitte, the multinational professional services network, shared information from its Global Marketing Trends Executive Survey. At the core of the discussion – Building the Intelligent Creative Engine – How unconventional
2024-01-20
Personal branding helps you control your own narrative and introduce yourself in the best light possible. In today’s world, a personal brand is important for success. Personal branding helps you control the narrative about yourself online and offline and
2023-09-08
CEO.digital How Business Leaders Can Help Their Brands Thrive During a Recession By - 19th October 2022 Modern enterprise leaders are grappling with the reality of political uncertainty and economic meltdown. Through a strategy that combines effective
2023-09-06
Business branding vs. brand identity. They're not one and the same. Both branding and brand identity work to enhance your business, but how? Let's turn to Seth Godin for help: "A brand is a set of expectations, memories, stories, and relationships that,
2023-09-04
There are two ways to approach the issue of optimizing TikTok Ads. First, you could try to optimize these ads before the campaign rolls out. That’s a good strategy. Any marketer would want their ad campaign to be as effective as possible from the
2023-09-04
When it comes to branding your business, utilizing a healthy mix of public relations and social media to boost your strategic marketing plan is key. While the tactics may vary depending on whether you’re engaging in B2B marketing or B2C marketing, there’s
2023-09-02
Register Tuesday, October 25th | 11am - 3pm ET A one day virtual summit focused exclusively on the business thinking, decisions, and strategies needed to reach the economic potential of community for your business. This summit is 100% free. You’ll learn
2023-09-02
Empathy- the ability to understand and share the feelings of others. Empathy is a skill perhaps often misunderstood in today’s modern society, however the importance of empathy is becoming more and more prominent. Take the recent mental health kick, where
2023-08-24
It’s time to rebrand “branding.” Let’s admit it, the term has become so overused, warped and misapplied by marketing theorists that financial executives no longer credit it with much. Even top brand consultancies cannot agree on its value. So let’s
2023-08-23
