One of the double edged swords of online marketing is the sheer amount of data marketers can receive on the campaigns they are running. While it's nice to have various metrics by which to measure an ad's performance, the problem comes when most people don't
2022-11-04
Some argue that link spam is booming due to the Google Penguin 4.0 release. There seems to be a perception this iteration of Penguin is kinder and gentler to spammers. This, in turn, has purportedly led to a link spam renaissance. However, to fully
2022-11-02
My paid search campaigns are underperforming, and so are yours. It’s a fact. We all know it’s true, and we’re fortunate that they are. If they weren’t underperforming, our roles as marketers would be in danger. The fun part is figuring out why they
2022-11-02
8 Ways to Do Big-Time Marketing Without Spending a Fortune August 28, 2015 Free Webinar | August 16th Find out how to optimize your website to give your customers experiences that will have the biggest ROI for your business. Register Now » Marketing is
2022-11-02
SEO 4 Proven Strategies to Get Rank-Boosting Links to Improve Your SEO Contextual link building requires the most difficult types of links to get, but they have a strong impact on search rankings. Entrepreneur and Online Marketing Expert ---Shares August 10,
2022-11-02
Remember only being able to send 1,000 texts each month? My mom definitely remembers our phone bills when I doubled that amount every week in middle school. Thankfully, companies created messaging apps to provide free and unlimited messaging, which was a
2022-10-30
If you talk to five different people about Content Marketing, you‘re likely to get ten different definitions of what Content Marketing is. And that‘s a good thing! Content Marketing is about finding that one, tailor-made, best path to greater reach. But,
2022-10-30
One of the most frequently asked questions by fellow SEO consultants probably is: “What online marketing tools do you use?” In the ever-changing SEO world, it was time for us to update our list with the present day tools we use on a very frequent basis in
2022-10-26
Marketing Strategies to Get Seen and Win New Clients (by developing a wicked strong call to action and knowing where to use it) The quick results you can expect by implementing what you'll learn: Increase Visibility to position yourself as the go-to expert in
2022-10-20
